前言

社群内经常有成员咨询电子邮件域名的选择应该尽量避开哪些「信誉」差的, 所以本文将专门在此讨论.

域名的总体声誉和 IP 一样影响着电子邮件的基础传递能力, 这些阻碍源自域名管理局和注册商对于域名的销售和管理策略, 从而导致一些 RBL 和过滤器模型会将此类域名入站的邮件降低其基础评分甚至标记后直接单独执行严格的处理程序, 即使不会导致最终被隔离或拒信, 针对性的处理也都会让使用这些域名入站的邮件在队列中慢一些, 这种损失在一些邮件用户看来同样是无法接受的.

所以本文的数据也可以作为本站文章《什么样的电子邮件域名才是「好」的?》的对照.

关于数据

数据来自 Spamhaus, 采样截止 2025 年 3 月 6 日.

  1. "排名" 指该行在当前表中的位次, 数字越小越差.
  2. "域名" 指顶级域名(TLD)名称.
  3. "恶名评分" 指该 TLD 最终滥用数量在活跃域名总数中所占的比例, 该数字将展示域名实质的管理工作优劣状态, 数字越大越差.
  4. "总量" 指该顶级域名被记录的最终滥用域名数量, 数字越大越差

可以看出, 本文的「总量榜单」只是作为一个数据参考, 真正域名信誉应该参考「声誉榜单」. 因为某些域名因为总量基数巨大, 导致滥用数量也异常巨大, 域名管理方是否会积极响应滥用报告并处置滥用域名使其不随基数呈比例增长才是直接关系 "恶名评分" 的重要因素.

相对的, 某些域名活跃总量本身就很小, 所以只要滥用数量稍微增多一些其 "恶名评分" 就会快速增加, 主要是一些小众 TLD, 比如 New gTLD 和冷门小国 ccTLD. 由于本身总量已经在百名之外, 如果把它们加入前面两个榜单的采样会导致数据失真, 所以会在第三张表「百名外声誉榜单」单独列出, 也只会依据 "恶名评分" 进行排序.

如何选择

从总量榜单中的前五位在声誉榜单中定位得到数据:

域名声誉榜单位次
.com39
.ru40
.de85
.net41
.org56

去掉最高位次 .de 的 85, 去掉最低位次 .com 的 39, 得出平均数为: 45.67 ≈ 46

再得出两个参考数字: 如果在首先就不考虑 .com 的前提下, 选择应该在声誉榜单中第 46 位次之后的. 由于 .com 后无来者的注册量, 如果考虑了 .com, 那么位次就可以直接锚定 39 位之后的, 它们都是管理得比 .com 要好的.

所以选择就可以集中在声誉榜单中 .com 的位次 39 位之后的, 不过也并不是说 39 位之前的就一定不能选, 只是说它们的注册量比 .com 少, 声誉还要更稍逊一筹.

如果不想考虑, 笔者的建议是声誉榜单前十位到三十位的都不要选, 或者无脑直接传统 gTLD 三巨头: .com / .net / .org.

总量榜单

排名域名恶名评分总量
1.com0.419861215
2.ru0.41816534
3.de0.02571751722
4.net0.41635655
5.org0.21587584
6.uk0.0452964485
7.xyz1.1957813
8.br0.0061773969
9.cn1.6754821
10.nl0.0128641966
11.shop1630553
12.online0.3578182
13.au0.0021553243
14.fr0.0255524135
15.top7.6494168
16.in0.0407479185
17.info0.5443240
18.ca0.0091433737
19.co1.1432468
20.it0.0147398245
21.store0.1379928
22.site0.3365140
23.pl0.0354342246
24.jp0.0328314698
25.ch0.0048314393
26.cc6.2281216
27.eu0.0811276393
28.us0.1272649
29.es0.0314208586
30.bond1.1206803
31.id0.0435199525
32.za0.0118197555
33.me0.6191121
34.io0.0461185488
35.cz0.3172381
36.pro1.1160445
37.vip7.6159091
38.at0.0363154904
39.se0.0191150820
40.sbs1.4141504
41.today0.1138518
42.mx0.0357133501
43.tr0.0424132162
44.ro0.0913125123
45.biz0.4124437
46.click0.5123190
47.app1.4117985
48.ir0.0109108285
49.fun0.3103947
50.ai0.0088100775
51.live0.796678
52.dev0.01294961
53.nz0.008592324
54.tech0.186433
55.ua0.011484829
56.club6.179420
57.fi0.015375905
58.icu275417
59.space0.274800
60.pt0.041768198
61.xn--p1ai (.рф)0.162226
62.cloud0.162037
63.asia0.460297
64.life1.159507
65.sk0.050856830
66.cfd1.752314
67.buzz149909
68.tw0.949486
69.world0.948174
70.my0.446710
71.lol0.546137
72.art0.445314
73.one2.843671
74.website0.243181
75.link0.342938
76.tv1.439613
77.work0.639328
78.blog0.532569
79.cyou1.931822
80.ee0.129731
81.ng0.329619
82.hk0.038428746
83.mobi3.126639
84.digital126537
85.pe0.031422954
86.lat0.722405
87.studio0.520048
88.agency0.519536
89.lv0.053118663
90.bet0.515714
91.ma0.039715074
92.win0.615022
93.pw0.714459
94.su0.414300
95.ink4.114179
96.homes0.314064
97.tokyo0.713693
98.pics0.413155
99.fyi0.313112
100.media0.212420

声誉榜单

排名域名恶名评分总量
1.top7.6494168
2.vip7.6159091
3.cc6.2281216
4.club6.179420
5.ink4.114179
6.mobi3.126639
7.one2.843671
8.icu275417
9.cyou1.931822
10.cfd1.752314
11.cn1.6754821
12.sbs1.4141504
13.app1.4117985
14.tv1.439613
15.xyz1.1957813
16.co1.1432468
17.bond1.1206803
18.pro1.1160445
19.life1.159507
20.shop1630553
21.buzz149909
22.digital126537
23.tw0.949486
24.world0.948174
25.live0.796678
26.lat0.722405
27.pw0.714459
28.tokyo0.713693
29.me0.6191121
30.work0.639328
31.win0.615022
32.info0.5443240
33.click0.5123190
34.lol0.546137
35.blog0.532569
36.studio0.520048
37.agency0.519536
38.bet0.515714
39.com0.419861215
40.ru0.41816534
41.net0.41635655
42.biz0.4124437
43.asia0.460297
44.my0.446710
45.art0.445314
46.su0.414300
47.pics0.413155
48.online0.3578182
49.site0.3365140
50.cz0.3172381
51.fun0.3103947
52.link0.342938
53.ng0.329619
54.homes0.314064
55.fyi0.313112
56.org0.21587584
57.space0.274800
58.website0.243181
59.media0.212420
60.store0.1379928
61.us0.1272649
62.today0.1138518
63.tech0.186433
64.xn--p1ai (.рф)0.162226
65.cloud0.162037
66.ee0.129731
67.ro0.0913125123
68.eu0.0811276393
69.lv0.053118663
70.sk0.050856830
71.io0.0461185488
72.uk0.0452964485
73.id0.0435199525
74.tr0.0424132162
75.pt0.041768198
76.in0.0407479185
77.ma0.039715074
78.hk0.038428746
79.at0.0363154904
80.mx0.0357133501
81.pl0.0354342246
82.jp0.0328314698
83.es0.0314208586
84.pe0.031422954
85.de0.02571751722
86.fr0.0255524135
87.se0.0191150820
88.fi0.015375905
89.it0.0147398245
90.nl0.0128641966
91.dev0.01294961
92.za0.0118197555
93.ua0.011484829
94.ir0.0109108285
95.ca0.0091433737
96.ai0.0088100775
97.nz0.008592324
98.br0.0061773969
99.ch0.0048314393
100.au0.0021553243

百名外声誉榜单

排名域名恶名评分总量
1.sx83.51102
2.pink742388
3.loans45.61123
4.lgbt44.81395
5.photo31.82307
6.pictures31.23693
7.gdn30.55320
8.ooo28.82544
9.poker27.8641
10.loan26.811685
11.pizza26.44083
12.pm20.41266
13.bid198888
14.wang17.24100
15.army17.2669
16.rest16.67525
17.miami15.11085
18.auction14.71353
19.lc12.3787
20.cam10.67059
21.xin109076
22.st9.82216
23.pet9.42089
24.wiki8.110514
25.luxe7.8324
26.christmas7.71704
27.plus7.54005
28.locker7.43833
29.gold7.41899
30.academy7.212127
31.legal7.22362
32.ac6.33165
33.gives6.2542
34.party5.84229
35.navy5.8133
36.schule4.9563
37.irish4.8386
38.forsale4.5746
39.mov4.5470
40.photos4.22358
41.vacations4301
42.best3.79610
43.tax3.71297
44.gift3.7637
45.bar3.63923
46.xn--j1amh (.укр)3.6911
47.fan3.31043
48.boston3.1556
49.day2.91843
50.lifestyle2.8769
51.ltd2.711205
52.ong2.7325
53.college2.52229
54.ws2.47785
55.help2.27584
56.blue2.12127
57.tips2.11741
58.fashion2.11376
59.boo2469
60.ceo1.81293
61.gd1.8470
62.skin1.76881
63.directory1.71573
64.parts1.6732
65.vg1.6605
66.pub1.41820
67.actor1.4384
68.fit1.35767
69.finance1.35698
70.supply1.3904
71.moe1.23535
72.africa1.16720
73.uno1.14748
74.support1.14538
75.makeup1.12334
76.ge18272
77.rip12627
78.mba1508
79.cm0.95902
80.black0.9960
81.yt0.9741
82.onl0.82074
83.vin0.81177
84.business0.75039
85.kim0.71420
86.claims0.71107
87.builders0.7714
88.sydney0.7650
89.mom0.610708
90.love0.68384
91.team0.67092
92.tools0.63840
93.hair0.63798
94.boutique0.62122
95.dog0.61969
96.markets0.6787
97.monster0.58477
98.autos0.57648
99.bio0.57626
100.page0.56695
许可协议

本文采用 署名-非商业性使用-相同方式共享 4.0 国际 许可协议，转载请注明出处。

分享文章

快来参与讨论吧~